https://tystevenscreative.com/wp-content/uploads/2025/02/Online_Video_Collection_D4_Halsey_Promo_Full.mp4 HALSEY x DIABLO IV Halsey | John Mueller | Nikki Scoggins | Michael Carrillo | Rachel Siteman | Laura Miller | Paul Hernandez | Daniela Rodriguez | Dino Sulprizio SoCIAL MEDIA RECAP VIDEO For the Game Awards, Halsey performed “Lilith” dressed as Diablo IV’s primary antagonist sharing the same name. The performance led into […]
Hell’s Ink Tattoo Tour Mark of the devil? Hell’s Ink was a multi-city tattoo shop takeover tour designed to bring Diablo IV into the real world through free flash tattoos, fan meetups, and high energy community events. Ahead of the tour’s expansion in 2023, I was brought on to explore a new visual direction […]
Diablo IV: Welcome to Hell Campaign Arrival by Fire? The Welcome to Hell campaign signaled Lilith’s arrival through ominous digital billboards placed across major cities. What began with city-specific artwork in New York, Los Angeles, Toronto, and Miami expanded into a global rollout of digital takeovers and high-impact outdoor placements. The campaign gained unexpected […]