Digital Advertising Below is a small collection of the digital ads I designed for the Blizzard franchises I worked on as well as my time with GRAV. These campaigns were usually executed across web, social, and third party platforms. The goal was to drive audience attention, engagement, and sales for the iconic games, events, or […]
Diablo IV: Welcome to Hell Campaign Arrival by Fire? The Welcome to Hell campaign signaled Lilith’s arrival through ominous digital billboards placed across major cities. What began with city-specific artwork in New York, Los Angeles, Toronto, and Miami expanded into a global rollout of digital takeovers and high-impact outdoor placements. The campaign gained unexpected […]