TY STEVENS CREATIVE

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Built to Last

Allickson Construction wanted a brand that felt as solid and dependable as the work his team delivers. I designed a no-nonsense logo and a clean, straightforward identity system grounded in strong typography and subtle design details, all meant to convey craftsmanship, reliability, and pride in the work.

 

Background

Brian Allickson approached me when he felt it was time to update the way his construction company presented itself. His focus has always been on doing quality work, and the brand needed to reflect that mindset with visuals that felt strong, timeless, and trustworthy.


The goal was to create a visual foundation, logo, color palette, typography, and supporting brand assets, that communicated durability and craftsmanship without unnecessary ornamentation.

 

Category/Logo Design & Branding

Skills

Art Direction
Creative Strategy
Logo Design
Typography
Color Theory
Brand Development
Collaboration

 

 

Tools

Illustrator
Photoshop

Collaborators

Brian Allickson

Secondary Elements

Created a saw blade badge and screw pattern to support the core logo and add visual range across branded materials and customer touch points.

NEXT PROJECT

OVERWATCH LEAGUE: PHILADELPHIA FUSION REBRAND

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